Not sure which crm & sales platform suits your team? We compare Keap and Zoho CRM across 50+ client engagements to give you an unbiased recommendation.
Side-by-side feature ratings for Keap and Zoho CRM.
| Feature | Keap | Zoho CRM | Notes |
|---|---|---|---|
| Contact management | Keap and Zoho CRM are evenly matched on contact management, so your choice here comes down to preference and workflow fit. | ||
| Pipeline management | In terms of pipeline management, Keap and Zoho CRM perform at a similar level, which is common for mature platforms in this space. | ||
| Email automation | Keap and Zoho CRM are evenly matched on email automation, so your choice here comes down to preference and workflow fit. | ||
| Reporting and analytics | Keap and Zoho CRM are evenly matched on reporting and analytics, so your choice here comes down to preference and workflow fit. | ||
| Integration ecosystem | Both Keap and Zoho CRM offer comparable integration ecosystem capabilities. | ||
| Mobile app | Keap and Zoho CRM are evenly matched on mobile app, so your choice here comes down to preference and workflow fit. | ||
| Custom fields and objects | Keap and Zoho CRM are evenly matched on custom fields and objects, so your choice here comes down to preference and workflow fit. | ||
| Workflow automation | Keap has a notable advantage in workflow automation. | ||
| Team collaboration | Zoho CRM significantly outperforms Keap on team collaboration, making it the stronger choice for businesses that prioritise this area. | ||
| Customer support features | Zoho CRM has a notable advantage in customer support features. | ||
| Ease of setup | Keap significantly outperforms Zoho CRM on ease of setup, making it the stronger choice for businesses that prioritise this area. | ||
| Value for money | For value for money, both platforms deliver a similar experience — neither has a clear advantage. |
Contact management
Keap
Zoho CRM
Keap and Zoho CRM are evenly matched on contact management, so your choice here comes down to preference and workflow fit.
Pipeline management
Keap
Zoho CRM
In terms of pipeline management, Keap and Zoho CRM perform at a similar level, which is common for mature platforms in this space.
Email automation
Keap
Zoho CRM
Keap and Zoho CRM are evenly matched on email automation, so your choice here comes down to preference and workflow fit.
Reporting and analytics
Keap
Zoho CRM
Keap and Zoho CRM are evenly matched on reporting and analytics, so your choice here comes down to preference and workflow fit.
Integration ecosystem
Keap
Zoho CRM
Both Keap and Zoho CRM offer comparable integration ecosystem capabilities.
Mobile app
Keap
Zoho CRM
Keap and Zoho CRM are evenly matched on mobile app, so your choice here comes down to preference and workflow fit.
Custom fields and objects
Keap
Zoho CRM
Keap and Zoho CRM are evenly matched on custom fields and objects, so your choice here comes down to preference and workflow fit.
Workflow automation
Keap
Zoho CRM
Keap has a notable advantage in workflow automation.
Team collaboration
Keap
Zoho CRM
Zoho CRM significantly outperforms Keap on team collaboration, making it the stronger choice for businesses that prioritise this area.
Customer support features
Keap
Zoho CRM
Zoho CRM has a notable advantage in customer support features.
Ease of setup
Keap
Zoho CRM
Keap significantly outperforms Zoho CRM on ease of setup, making it the stronger choice for businesses that prioritise this area.
Value for money
Keap
Zoho CRM
For value for money, both platforms deliver a similar experience — neither has a clear advantage.
General pricing information for each platform.
From ~$249/month
Pricing may vary based on team size, features, and region. Contact the vendor for the latest Australian pricing.
Free tier available; paid from ~$20/user/month
These figures are estimates based on publicly available pricing. Actual costs depend on your usage, team size, and any negotiated rates.
An honest look at the strengths and limitations of each platform.
Pros
Cons
Pros
Cons
Which tool suits which use case.
Our Harvard-educated consultants' take on this comparison.
Zoho CRM offers a much wider integration ecosystem than Keap, making it a strong choice for businesses with complex tech stacks. However, integration breadth is just one factor. Our Harvard-educated consultants weigh features, pricing, usability, and your specific workflows before making a recommendation.
What to know about switching between Keap and Zoho CRM.
With 5 shared data types (including contacts, deals, tasks), migrating between Keap and Zoho CRM is relatively straightforward. Clever Ops uses automated mapping tools to transfer records accurately, then runs a verification pass to catch any discrepancies. The full process typically takes 4-8 weeks, including 3 months of post-migration support.
Other popular comparisons involving Keap or Zoho CRM.
Already decided? See how to integrate Keap and Zoho CRM seamlessly.
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