Free, customisable referral request email for mid-market Australian businesses. Copy, customise, and start using immediately. Built by Harvard-educated automation experts.
Setup Time
5 minutes
Complexity
simple
Tools
HubSpot, Mailchimp, ActiveCampaign
Copy this template and customise it for your business.
# Referral Request Email ## Purpose Send 30 days after a successful project completion or positive feedback to capitalise on client goodwill. ## When to Use A well-timed referral request email that makes it easy for satisfied clients to recommend your business to their network. ## Instructions 1. Review the template below and familiarise yourself with the structure 2. Replace all [bracketed placeholders] with your business details 3. Customise the tone and formatting to match your brand 4. Save in your preferred tool (HubSpot or Mailchimp) --- Subject: Know someone who could benefit from what we do? Hi [Client Name], It has been great working with you on [Project/Service Name], and I am pleased to hear that things are going well. Thank you for your trust in [Company Name]. The best compliment we can receive is a referral from a satisfied client. If you know a business owner or colleague who is facing similar challenges to those we helped you with, we would love an introduction. We are a great fit for businesses that: - [Ideal Client Characteristic 1, e.g. "Are growing quickly and struggling to keep up with manual processes"] - [Ideal Client Characteristic 2, e.g. "Want to improve their client communication and retention"] - [Ideal Client Characteristic 3, e.g. "Are looking to save time on repetitive admin tasks"] If someone comes to mind, you can simply forward this email with a quick introduction, or send me their details and I will reach out directly with a mention of your name. As a thank you, we offer [Referral Incentive, e.g. "a $200 credit on your next invoice" or "a complimentary strategy session"] for every successful referral. No pressure at all. We just wanted you to know the door is open. Warm regards, [Your Name] [Your Title] [Company Name] [Phone Number] --- **Complexity:** simple | **Setup time:** 5 minutes | **Tools:** HubSpot, Mailchimp, ActiveCampaign
Follow these steps to get the most out of this template.
Customise the placeholder fields (marked in [brackets]) with your specific business details
Copy the referral request email template below and paste it into your preferred tool or document
Set up automation triggers to populate dynamic fields automatically using your existing tools
Save the customised version as a reusable template in your document management system
Train your team on when and how to use this template in their daily workflow
Make this template your own with these recommendations.
Create multiple versions for different customer segments or use cases
Connect dynamic fields to your CRM or automation platform for auto-population
Add your company logo, colours, and branding elements where indicated
Add industry-specific terminology and compliance language relevant to your sector
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