Feedback Collection Automation

Feedback Collection Automation for Trades & Construction

Transform your trades & construction feedback collection automation with custom automation built by Harvard-educated experts. Measurable outcomes in 4-8 weeks, backed by 98% client retention.

2 weeks
First prototype
98%
Client retention
50+
Businesses served
150+
Integrations

Expected Outcomes

Measurable results our trades & construction clients achieve with feedback collection automation.

45-60%
Response Rate

Automated SMS surveys sent within two hours of job completion achieve significantly higher response rates than manual email follow-ups sent days later.

3x increase
Google Review Volume

Happy customers are prompted to leave public reviews at the moment of highest satisfaction, tripling the volume of positive Google Business reviews.

70% faster
Issue Resolution Time

Negative feedback alerts reach supervisors immediately rather than surfacing weeks later through word of mouth or formal complaints.

The Challenge

Common feedback collection automation challenges facing trades & construction businesses.

Tradies finish jobs and move straight to the next site, leaving no time for manual follow-up calls or emails.

Negative feedback only surfaces when a client posts a public review or lodges a formal complaint weeks after the job.

No visibility into which crews or subcontractors consistently deliver quality work versus those generating callbacks.

Positive word of mouth never converts to online reviews because nobody asks at the right moment.

Implementation

How we implement feedback collection automation for your trades & construction business.

1

Job Completion Trigger

When a job is marked complete in ServiceM8 or Tradify, the system automatically triggers a feedback request to the client via SMS or email, timed for maximum response rates.

  • Tools: ServiceM8, Tradify, Twilio
2

Survey Distribution

A short, mobile-friendly survey is sent covering workmanship quality, site cleanliness, communication, and punctuality. The survey adapts based on job type, whether it was a bathroom renovation or an emergency plumbing callout.

  • Tools: Typeform, Google Forms, Make
3

Response Collection and Routing

Responses flow into a central dashboard. Positive reviews are automatically routed to Google Business and HiPages profiles with a one-click prompt. Negative feedback triggers an internal alert for the site supervisor to follow up within 24 hours.

  • Tools: Airtable, Google Business Profile, Slack
4

Trend Analysis and Reporting

Monthly reports aggregate feedback by trade team, job type, and location. Patterns like recurring complaints about specific subcontractors or praise for particular crews feed directly into workforce planning.

  • Tools: Google Sheets, Looker Studio, Zapier

Why Choose Clever Ops

What makes our feedback collection automation solution different.

Hands-Free Collection

Feedback flows in automatically as jobs close out, requiring zero effort from tradies on site or admin staff in the office.

Reputation Building

Satisfied clients are guided to leave Google and HiPages reviews, building a strong online presence that drives new enquiries.

Early Warning System

Unhappy clients are identified within hours, allowing the business to resolve issues before they escalate to QBCC complaints or public reviews.

Crew Performance Insights

Feedback data linked to specific teams reveals which crews excel and where additional training or supervision is needed.

Trades & Construction Compliance

Compliant with Safe Work Australia requirements, state WHS legislation, and Building Code of Australia (NCC) documentation standards.

Frequently Asked Questions

Frequently Asked Questions

Ready to Transform Feedback Collection Automation for Your Trades & Construction Business?

Join 50+ Australian businesses already using custom solutions built by Harvard-educated experts.