Loom vs Square: Which Tool Wins for Australian Businesses in 2026?
Loom (communication) and Square (payments) serve different purposes but often sit side by side in modern tech stacks. See how they compare and whether you need one or both.
Feature Comparison
Side-by-side feature ratings for Loom and Square.
| Feature | Loom | Square | Notes |
|---|---|---|---|
| Messaging features | In terms of messaging features, Loom and Square perform at a similar level, which is common for mature platforms in this space. | ||
| Video and audio quality | In terms of video and audio quality, Loom and Square perform at a similar level, which is common for mature platforms in this space. | ||
| File sharing | Square has a notable advantage in file sharing. | ||
| Team channels | In terms of team channels, Loom and Square perform at a similar level, which is common for mature platforms in this space. | ||
| Search and history | In terms of search and history, Loom and Square perform at a similar level, which is common for mature platforms in this space. | ||
| Security and compliance | Square has a notable advantage in security and compliance. | ||
| Transaction fees | In terms of transaction fees, Loom and Square perform at a similar level, which is common for mature platforms in this space. | ||
| Payment methods supported | For payment methods supported, both platforms deliver a similar experience — neither has a clear advantage. | ||
| Recurring billing | Both Loom and Square offer comparable recurring billing capabilities. | ||
| International payments | In terms of international payments, Loom and Square perform at a similar level, which is common for mature platforms in this space. | ||
| Fraud protection | In terms of fraud protection, Loom and Square perform at a similar level, which is common for mature platforms in this space. | ||
| Developer tools and API | For developer tools and api, both platforms deliver a similar experience — neither has a clear advantage. |
Messaging features
Loom
Square
In terms of messaging features, Loom and Square perform at a similar level, which is common for mature platforms in this space.
Video and audio quality
Loom
Square
In terms of video and audio quality, Loom and Square perform at a similar level, which is common for mature platforms in this space.
File sharing
Loom
Square
Square has a notable advantage in file sharing.
Team channels
Loom
Square
In terms of team channels, Loom and Square perform at a similar level, which is common for mature platforms in this space.
Search and history
Loom
Square
In terms of search and history, Loom and Square perform at a similar level, which is common for mature platforms in this space.
Security and compliance
Loom
Square
Square has a notable advantage in security and compliance.
Transaction fees
Loom
Square
In terms of transaction fees, Loom and Square perform at a similar level, which is common for mature platforms in this space.
Payment methods supported
Loom
Square
For payment methods supported, both platforms deliver a similar experience — neither has a clear advantage.
Recurring billing
Loom
Square
Both Loom and Square offer comparable recurring billing capabilities.
International payments
Loom
Square
In terms of international payments, Loom and Square perform at a similar level, which is common for mature platforms in this space.
Fraud protection
Loom
Square
In terms of fraud protection, Loom and Square perform at a similar level, which is common for mature platforms in this space.
Developer tools and API
Loom
Square
For developer tools and api, both platforms deliver a similar experience — neither has a clear advantage.
Pricing Comparison
General pricing information for each platform.
Loom
Free tier; paid from ~$15/user/month
Pricing may vary based on team size, features, and region. Contact the vendor for the latest Australian pricing.
Square
Transaction-based; ~2.6% + 10c per transaction
Prices shown are approximate and may differ based on your plan, team size, and billing cycle. Verify directly with the vendor for current AUD rates.
Pros & Cons
An honest look at the strengths and limitations of each platform.
Loom
Pros
- Active user community and resources
- Well-documented REST API for custom integrations
- Well-established platform with strong market presence
- Keeps teams aligned across locations
- Handles key data types like videos and folders
Cons
- Onboarding documentation could be more comprehensive
- No real-time webhook support — relies on polling for sync
- Support response times vary by plan tier
- Per-user pricing can be costly for larger teams
Square
Pros
- Regular platform updates and improvements
- Extensive integration ecosystem with 30+ connectors
- Popular across Retail & E-commerce, Hospitality & Tourism, Healthcare & Allied Health
- Cloud-based with reliable uptime
- Rich data model covering payments, orders, customers and more
Cons
- Transaction fees vary by volume
- Onboarding documentation could be more comprehensive
- Support response times vary by plan tier
- Complex data model may require expert configuration
Best For
Which tool suits which use case.
Choose Loom if you need
- ✓ Team collaboration
- ✓ Education organisations
- ✓ Teams needing extensive third-party integrations
- ✓ Moderate data needs (videos, folders)
- ✓ Professional Services businesses
Choose Square if you need
- ✓ Recurring billing
- ✓ Teams needing extensive third-party integrations
- ✓ Transaction management
- ✓ Complex data models (payments, orders, customers and more)
- ✓ Real-time data sync across platforms
Expert Verdict
Our Harvard-educated consultants' take on this comparison.
Clever Ops Recommendation
Comparing Loom and Square is a bit like comparing apples and oranges — they solve different problems. Loom handles your communication needs, while Square covers payments. The value of this comparison lies in understanding how they work together. Clever Ops specialises in connecting these kinds of complementary tools for mid-market Australian businesses.
Migration Notes
What to know about switching between Loom and Square.
Migrating Between Loom and Square
Clever Ops takes a low-risk approach to migrating between Loom and Square. We run both systems in parallel during the transition, transferring your core data in stages and verifying data at each step. Your team continues working in the existing system until the new one is fully validated. The process typically takes 4-8 weeks, followed by 3 months of hands-on support.
Loom vs Square FAQ
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