Harvard-Educated Zendesk Experts | FT Fast 500

Customer service automation Zendesk

Zendesk is the industry-leading customer service platform, handling support tickets across email, chat, phone, and social media. For Australian businesses prioritizing customer experience, Zendesk centralizes all customer interactions. Our integration services connect Zendesk with your CRM, billing systems, and operational tools to create unified customer views and automated support workflows that reduce resolution time while improving satisfaction.

100K+
Companies Worldwide
169B
Tickets Processed
40%
Faster Resolution
24/7
Omnichannel Support

Why Integrate Zendesk with Your Business Systems?

Unified Customer View

Zendesk shows all customer interactions in one place. Our integrations enrich this with order history, billing status, and CRM data so agents have complete context without switching systems.

Intelligent Automation

Zendesk triggers and automations handle routine tasks. Combined with our integrations, tickets automatically route, prioritize, and even resolve based on customer data from connected systems.

Australian Compliance

Zendesk has Australian data centers for data sovereignty. Our integrations maintain compliance by keeping sensitive data within Australian infrastructure where required.

Popular Zendesk Integration Solutions

Connect Zendesk with your entire business ecosystem

CRM Integration

Connect Zendesk with HubSpot, Salesforce, or other CRMs for complete customer context.

  • Customer value visible to agents
  • Support history in CRM
  • VIP customer prioritization
  • Sales/support alignment

E-commerce Support

Connect Shopify or WooCommerce for order lookup and support automation.

  • Order status in tickets
  • Refund processing from Zendesk
  • Product return automation
  • Customer purchase history

Billing Integration

Connect Xero, Stripe, or billing systems for payment-related support.

  • Invoice status visible
  • Payment dispute handling
  • Subscription management
  • Billing question automation

Internal Escalation

Connect with Slack, Teams, or project tools for internal escalation workflows.

  • Critical tickets alert Slack
  • Engineering escalation automated
  • SLA breach notifications
  • Cross-team collaboration

Systems We Connect with Zendesk

Salesforce
HubSpot
Shopify
Xero
Stripe
Slack
Microsoft Teams
Jira
Zapier
Make

Plus 100+ more systems - if you use it, we can integrate it with Zendesk

How Zendesk Integration Works

1

Connect Your Systems

We securely connect Zendesk with your other business applications using official APIs and best practices.

2

Map Your Data

Configure how data flows between systems - which fields map where, what triggers sync, and business rules.

3

Automate Forever

Once configured, data flows automatically 24/7. Monitor with dashboards and alerts for complete peace of mind.

Data Flow Architecture

Here's how data flows between Zendesk and your connected systems:


┌─────────────────┐     ┌─────────────────┐     ┌─────────────────┐
│  Email/Chat/    │────▶│    Zendesk      │────▶│    HubSpot      │
│  Social/Phone   │     │  (Support Hub)  │     │    (CRM)        │
└─────────────────┘     └────────┬────────┘     └─────────────────┘
                                 │
        ┌────────────────────────┼────────────────────────┐
        ▼                        ▼                        ▼
┌─────────────────┐     ┌─────────────────┐     ┌─────────────────┐
│    Shopify      │     │     Stripe      │     │     Slack       │
│   (Orders)      │     │   (Billing)     │     │  (Escalation)   │
└─────────────────┘     └─────────────────┘     └─────────────────┘

Support Automation Flow:
1. Customer contacts via any channel
2. Zendesk creates/updates ticket
3. Customer data enriched from CRM
4. Order/billing info attached
5. Smart routing to right agent
6. Resolution synced to CRM

Common Field Mappings

Source FieldTarget FieldNotes
Ticket.requester_idContactCustomer matching
Ticket.subjectCase SubjectTicket identification
User.emailEmailPrimary identifier
Organization.nameCompanyB2B support
Ticket.custom_fieldsCustom FieldsCustom data sync
Ticket.tagsTagsCategorization sync
Ticket.satisfaction_ratingCSATSatisfaction tracking
Ticket.assignee_idAgentAssignment sync

Example API Response

Sample data structure when syncing from Zendesk:

// Zendesk Webhook - Ticket Created
{
  "ticket": {
    "id": 12345,
    "external_id": null,
    "via": {
      "channel": "email",
      "source": {
        "from": {"address": "customer@example.com"},
        "to": {"address": "support@company.com.au"}
      }
    },
    "created_at": "2024-01-15T09:30:00Z",
    "updated_at": "2024-01-15T09:30:00Z",
    "type": "question",
    "subject": "Order #12345 - Delivery Query",
    "raw_subject": "Order #12345 - Delivery Query",
    "description": "Hi, I placed an order yesterday but haven't received shipping confirmation...",
    "priority": "normal",
    "status": "new",
    "requester_id": 67890,
    "submitter_id": 67890,
    "assignee_id": null,
    "organization_id": 11111,
    "group_id": 22222,
    "tags": ["order", "shipping", "inquiry"],
    "custom_fields": [
      {"id": 360000123456, "value": "ORD-12345"}
    ],
    "satisfaction_rating": null,
    "brand_id": 33333
  },
  "current_user": {
    "id": 67890,
    "email": "customer@example.com",
    "name": "John Smith",
    "organization_id": 11111
  }
}

AI & Custom Integration Examples

Beyond system-to-system connections, we build custom AI solutions and interfaces powered by Zendesk data.

Intelligent Ticket Routing

AI analyzes ticket content, customer history, and agent expertise to route tickets optimally. "This technical question from a VIP customer should go to Senior Agent Sarah."

Response Suggestions

AI suggests responses based on similar resolved tickets and knowledge base articles. Agents click to insert, edit, and send - faster than typing from scratch.

Sentiment Analysis

AI detects frustrated or upset customers in real-time. "Customer sentiment negative - escalating to supervisor." Prevents situations from escalating.

Auto-Resolution

AI handles common questions automatically using knowledge base. "Based on your order #12345, delivery is scheduled for tomorrow." Human handoff when needed.

CSAT Prediction

Machine learning predicts customer satisfaction during ticket lifecycle. "This ticket is trending toward negative CSAT - intervention recommended."

Integration Prerequisites

Before starting your Zendesk integration, ensure you have:

  • Zendesk account (Support, Suite, or Enterprise)
  • Admin access for app installation and API tokens
  • API token or OAuth app credentials
  • Understanding of your ticket workflows and SLAs
  • Connected system credentials (CRM, e-commerce, etc.)
  • Webhook endpoint for real-time events

Common Issues & Solutions

Webhook not receiving ticket events

API rate limits exceeded

User lookup returning wrong customer

Custom fields not syncing

Ticket triggers not firing

Real Results from Zendesk Integration

Integrating Zendesk with Shopify transformed our support. Agents see order status instantly, process refunds without leaving Zendesk, and our average handle time dropped by 3 minutes per ticket.

Online Retail Co

E-commerce, Melbourne, VIC

Frequently Asked Questions

How does Zendesk compare to Freshdesk or Intercom?

Can Zendesk handle Australian-specific requirements?

What channels does Zendesk support?

Can you integrate Zendesk with custom systems?

How do you handle Zendesk ticket automation?

Ready to Connect Zendesk with Everything?

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