Harvard-Educated Google Workspace Experts | FT Fast 500

Connected productivity suite Google Workspace

Google Workspace (formerly G Suite) powers millions of businesses with Gmail, Drive, Docs, Sheets, Calendar, and Meet. For Australian businesses living in the Google ecosystem, seamless integration between Google Workspace and other business systems is essential. Our integration services connect Google Workspace with your CRM, accounting, project management, and operational tools, automating data flow while leveraging Google powerful APIs and Apps Script capabilities.

3B+
Active Users
99.9%
Uptime SLA
60%
Time Saved
10M+
Businesses

Why Integrate Google Workspace with Your Business Systems?

Universal Connectivity

Google APIs are among the most robust and well-documented. Every business system can connect to Google Workspace. Our integrations leverage Gmail, Drive, Sheets, and Calendar APIs for powerful automation.

Real-Time Collaboration

Google Workspace real-time collaboration extends to integrations. Shared spreadsheets can serve as live dashboards, documents can auto-update, and calendars sync across systems instantly.

Apps Script Automation

Google Apps Script enables custom automation within Workspace. We build sophisticated workflows that trigger from Gmail, populate Sheets, and connect to external systems via API.

Popular Google Workspace Integration Solutions

Connect Google Workspace with your entire business ecosystem

CRM Data Sync

Connect Google Contacts and Calendar with your CRM for unified customer management.

  • Contacts sync bidirectionally
  • Calendar events create CRM activities
  • Meeting notes link to deals
  • Email history in CRM

Automated Reporting

Pull data from various systems into Google Sheets for live dashboards and reporting.

  • Real-time data refresh
  • Custom visualization
  • Shareable dashboards
  • Historical trending

Document Automation

Auto-generate contracts, proposals, and reports in Google Docs from business system data.

  • Template-based generation
  • Merge fields from CRM/accounting
  • PDF export automation
  • Version control

Email Workflow Automation

Trigger actions from Gmail or send automated emails based on business events.

  • Email parsing to systems
  • Auto-responses
  • Attachment processing
  • Thread tracking

Systems We Connect with Google Workspace

Salesforce
HubSpot
Xero
Slack
Asana
Monday.com
Zapier
Make
Copper
Zoom

Plus 100+ more systems - if you use it, we can integrate it with Google Workspace

How Google Workspace Integration Works

1

Connect Your Systems

We securely connect Google Workspace with your other business applications using official APIs and best practices.

2

Map Your Data

Configure how data flows between systems - which fields map where, what triggers sync, and business rules.

3

Automate Forever

Once configured, data flows automatically 24/7. Monitor with dashboards and alerts for complete peace of mind.

Data Flow Architecture

Here's how data flows between Google Workspace and your connected systems:


┌─────────────────┐     ┌─────────────────┐     ┌─────────────────┐
│      Gmail      │────▶│ Google Workspace│────▶│    HubSpot      │
│   (Email Hub)   │     │   (Data Center) │     │    (CRM)        │
└─────────────────┘     └────────┬────────┘     └─────────────────┘
                                 │
        ┌────────────────────────┼────────────────────────┐
        ▼                        ▼                        ▼
┌─────────────────┐     ┌─────────────────┐     ┌─────────────────┐
│  Google Sheets  │     │  Google Drive   │     │ Google Calendar │
│  (Reporting)    │     │    (Files)      │     │  (Scheduling)   │
└─────────────────┘     └─────────────────┘     └─────────────────┘

Integration Flow:
1. Email received/sent via Gmail
2. Parsed and logged to CRM
3. Meeting scheduled in Calendar
4. Proposal generated in Docs
5. Filed to Drive with deal data
6. Dashboard updated in Sheets

Common Field Mappings

Source FieldTarget FieldNotes
Contact.emailGmail AddressPrimary matching
Calendar.eventMeetingSchedule sync
Drive.fileDocumentFile linking
Sheets.rowRecordData sync
Contact.namePeopleGoogle Contacts
Gmail.threadConversationEmail tracking
Calendar.attendeesParticipantsMeeting contacts
Drive.folderContainerOrganization

Example API Response

Sample data structure when syncing from Google Workspace:

// Google Calendar Event (via API)
{
  "kind": "calendar#event",
  "id": "abc123xyz789",
  "status": "confirmed",
  "htmlLink": "https://calendar.google.com/event?eid=xxx",
  "created": "2024-01-15T09:00:00.000Z",
  "updated": "2024-01-15T09:00:00.000Z",
  "summary": "Sales Call - ABC Corporation",
  "description": "Discovery call with ABC Corp regarding enterprise solution",
  "location": "Google Meet",
  "creator": {
    "email": "sales@company.com.au",
    "displayName": "Sales Team"
  },
  "start": {
    "dateTime": "2024-01-16T10:00:00+11:00",
    "timeZone": "Australia/Sydney"
  },
  "end": {
    "dateTime": "2024-01-16T11:00:00+11:00",
    "timeZone": "Australia/Sydney"
  },
  "attendees": [
    {"email": "sales@company.com.au", "responseStatus": "accepted"},
    {"email": "john@abccorp.com", "responseStatus": "needsAction"}
  ],
  "conferenceData": {
    "conferenceId": "abc-defg-hij",
    "conferenceSolution": {
      "key": {"type": "hangoutsMeet"},
      "name": "Google Meet"
    },
    "entryPoints": [
      {"entryPointType": "video", "uri": "https://meet.google.com/abc-defg-hij"}
    ]
  }
}

// Gmail Push Notification
{
  "message": {
    "data": "eyJlbWFpbEFkZHJlc3MiOiAidXNlckBleGFtcGxlLmNvbSIsICJoaXN0b3J5SWQiOiAiMTIzNDU2Nzg5MCJ9",
    "messageId": "1234567890",
    "publishTime": "2024-01-15T10:00:00.000Z"
  },
  "subscription": "projects/myproject/subscriptions/gmail-push"
}

AI & Custom Integration Examples

Beyond system-to-system connections, we build custom AI solutions and interfaces powered by Google Workspace data.

Email Intelligence

AI parses incoming emails to extract key information - meeting requests, support tickets, leads. Auto-routes to appropriate systems. "This email is a quote request from an existing customer - creating opportunity in CRM."

Smart Document Generation

AI generates proposals and contracts by analyzing deal data and selecting appropriate templates and content. Personalizes based on customer history and preferences.

Calendar Optimization

AI analyzes meeting patterns and schedules to suggest optimal meeting times. Automatically includes relevant materials based on attendee and meeting type.

Data Extraction

AI processes email attachments and documents to extract structured data. Invoices become accounting entries. Forms become CRM records. Contracts populate databases.

Integration Prerequisites

Before starting your Google Workspace integration, ensure you have:

  • Google Workspace account (Business or Enterprise)
  • Admin console access for API enablement
  • OAuth consent screen configuration
  • Service account or OAuth credentials
  • Understanding of data to sync
  • Connected system API access

Common Issues & Solutions

OAuth consent screen blocked

Gmail API quota exceeded

Calendar events not syncing

Drive file access denied

Apps Script execution timeout

Real Results from Google Workspace Integration

Our sales proposals now auto-generate in Google Docs from HubSpot deal data. What took 30 minutes now takes 30 seconds. The integration even creates the folder structure and shares with the client automatically.

Consulting Group

Professional Services, Melbourne, VIC

Frequently Asked Questions

Can you integrate any app with Google Workspace?

How do Google Sheets integrations work?

Can you automate Gmail?

What about Google Drive file automation?

How does Google Workspace compare to Microsoft 365?

Ready to Connect Google Workspace with Everything?

Join hundreds of businesses saving hours weekly with Google Workspace integration